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Healthcare Marketing: Want to Grow Market Share? Target Young Women
Young women should be a primary focus for hospitals wanting to grow market share. Women have always been the primary target for healthcare advertising. They are, after all, the primary decision makers...
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Hospital Marketing: Customer Satisfaction Scores Decline in Healthcare and...
Hospital customer satisfaction levels declined in the past year, joining the energy sector as the only two industries whose scores declined. And this in spite of a strong emphasis on patient...
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